London-based fintech startup Yonder has raised €27.8 million (£23.4 million) in a new funding round, pushing its post-money valuation to over €119 million (£100 million). The round was led by Dan Jones through Repeat (formerly Jigsaw) and Gareth Jefferies from RTP Global, with additional backing from Latitude, the sister fund of LocalGlobe.
The fresh funding will help Yonder accelerate product development and expand its team. The company plans to enhance its rewards offerings with new features like Flights and Stays and expand into Europe and other international markets. Yonder’s CEO and co-founder, Tim Chong, noted that the company’s steady growth and demand for its offerings have fueled this significant raise.
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Building a Modern Rewards Credit Card
Founded in 2022, the UK-based company offers a modern rewards credit card tailored for Millennials and Gen Z, focusing on categories such as dining, entertainment, lifestyle, and travel. Members can use points for flights on any airline, book hotels, and enjoy exclusive experiences. Yonder has grown its customer base significantly, with members spending almost £200 million and redeeming rewards with its partners over 60,000 times since launch.
Backed by Prominent Investors
Yonder has raised a total of €42.3 million to date, backed by major investors such as Seedcamp, Northzone, and angel investors like Rio Ferdinand and Oliver Kent-Braham. Dan Jones, founder of Repeat, praised Yonder’s ability to cater to a largely underserved market with a product focused on frictionless user experience and superior service delivery.
Future Growth Plans
The startup aims to increase its headcount and solidify its position as a top rewards platform for travel and lifestyle. With this funding, the company is well-positioned to scale its offering and expand globally, helping more users experience personalized credit card rewards tailored to modern lifestyles.
