Pigment, a Paris-based platform revolutionizing business planning, has announced a substantial €134M in Series D funding, led by ICONIQ Growth. This round also saw participation from Sandberg Bernthal Venture Partners and existing investors such as IVP, Meritech, Greenoaks, and Felix Capital, propelling Pigment’s mission to simplify strategic decision-making for businesses.
The fresh capital will be directed towards acceleratingthe company’s growth and enhancing the adoption of its planning platform. Co-CEO Romain Niccoli emphasized the company’s commitment to product innovation aimed at simplifying decision-making and boosting agility at scale. “Our focus spans from enhancing the AI-powered user experience to innovating Pigment’s core infrastructure, ensuring we deliver scalable and reliable solutions,” Niccoli stated.
Pigment also plans to deepen its investment in generative AI technologies to further support decision-making processes. “Our vision is to evolve from efficiency improvements to having AI act as a true co-pilot in decision-making,” Niccoli added, highlighting the company’s strategic direction towards leveraging AI for insights and report generation.
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Tripling Revenue and Doubling Customer Base
Pigment has experienced significant growth, tripling its annual recurring revenue and doubling its global customer base. The platform addresses the limitations of traditional spreadsheets used in financial and sales planning by offering a more integrated and collaborative approach, thereby enhancing strategic planning and execution.
About Pigment
Founded by Eléonore Crespo and Romain Niccoli, the french firm aims to empower organizations with better strategic decision-making capabilities. The platform is trusted by major companies like Unilever, Merck, Klarna, and Figma, enabling them to gain accurate business insights, make informed decisions, and efficiently execute strategies. Pigment’s expanding partner network includes collaborations with leading consulting firms such as Deloitte and Slalom.
Expanding Presence and Leadership in North America
In the past year, the business planning company has bolstered its presence in North America, its largest market, by opening offices in New York and Toronto and making strategic hires. This includes Jay Peir, joining as Global Head of Strategy from Tableau, and Sean Brophy, appointed as Global Head of Sales from Alteryx.
Investor Confidence
ICONIQ Growth’s continued support reflects confidence in Pigment’s ability to address a significant market need with its innovative product and team. “Pigment’s rapid expansion into the enterprise market and across multiple functions and use cases is a testament to the extraordinary team and product,” said Seth Pierrepont, General Partner at ICONIQ Growth.
With this latest funding round, the firm is well-positioned to further its commitment to combining exceptional product and customer experiences, enabling organizations to swiftly build and execute the right plans.
