Gothenburg-based mental health platform Meela has successfully raised €2.6 million in a seed funding round led by Dutch venture capital firm Peak. Existing investors The Inner Foundation, Unconventional Ventures, and Calm/Storm also participated in the round.
Founded by licensed psychologist Tiffany Boswell, Meela is a research-based platform designed to help individuals find the right therapist and therapy method through advanced matchmaking algorithms. Unlike traditional methods that focus solely on accessibility, Meela’s platform uses 43 clinical metrics, informed by extensive research and data, to calculate compatibility between clients and therapists. These metrics include psychological needs, symptoms, alliance, attachment style, and personal preferences.
Boswell emphasized the importance of Meela’s mission, stating, “Meela needs to exist in the world. As a patient myself, I understand the frustration of not finding the right therapist. It’s urgent to help as many people as possible find the right match.”
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Expanding Services and Reach
The startup from sweden currently offers over 120 therapy treatments in 22 languages, available both in-person and digitally. The platform continuously refines its matching technique by analyzing therapists’ treatment outcomes and assembling a comprehensive database of clinical competencies.
From the therapists’ perspective, real-time tracking of clinical data and patient feedback fosters continuous learning and provides data-driven insights for upskilling.
Plans for B2B Expansion
The company plans to introduce a subscription-based model for therapists, granting them access to a patient feedback loop, enhancing the quality of care. The company also aims to expand into the B2B market by offering customized mental health solutions for employers, addressing the growing need for workplace mental health support.
Nora Bavey, General Partner at Unconventional Ventures, praised Meela’s innovative approach: “Meela’s commitment to revolutionizing mental health support aligns with our focus on women’s well-being and the broader mental health landscape.”
With this substantial investment, the swedish startup is set to enhance its personalized mental health services, expand its reach, and drive significant advancements in the mental health sector.
