London-based Fresha, a leading marketplace platform for beauty and wellness services, has secured €27.8 million ($31M) in venture debt from J.P. Morgan. This latest round of funding is set to accelerate Fresha’s expansion into new markets and fuel the growth of its AI and machine learning initiatives, particularly in the realm of robotics.
Founded by William Zeqiri, Fresha provides beauty businesses like salons, barbershops, and spas with a comprehensive platform that includes appointment bookings, payment processing, customer management, and more. With over 110,000 merchants globally, the UK-based startup has already facilitated over €31.4M in transactions, making a significant impact on the industry.
This new funding will allow the company to advance its research and development efforts in AI, integrating machine learning into daily operations. The company’s vision includes AI-powered robots to manage repetitive tasks, freeing up professionals to focus on personalized customer service.
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J.P. Morgan’s Role in Supporting Innovation
J.P. Morgan, known for its support of high-growth companies in sectors like technology and fintech, is backing Fresha’s journey as it continues to innovate within the beauty and wellness space. Alexandra Wyatt from J.P. Morgan highlighted the transformative approach to the industry, which aligns with the firm’s commitment to driving global innovation.
With this investment, the firm is poised to lead the future of beauty and wellness by combining cutting-edge technology with industry expertise, paving the way for a new era of AI-driven services.
