Montréal-based Optable, a SaaS company specializing in data clean rooms for advertising, has raised $28.8 million CAD ($20 million USD) in a Series A extension round.
The funding, which includes $6 million USD in venture debt, will support Optable’s expansion into the United States and further development of its data management solutions for publishers and advertisers.
Investors Backing the Vision
The funding round was led by Telus Global Ventures, joined by returning investors Hearst Ventures, Brightspark Ventures, Desjardins Capital, Deloitte Ventures, and AsterX, the corporate venture arm of Quebecor. This latest investment brings Optable’s total funding to $61.8 million CAD.
Terry Doyle, Managing Partner at Telus Global Ventures, praised the startup’s potential:
“Their impressive growth and partnerships with industry leaders demonstrate the value and impact of their solution, helping publishers cut through complexity and seize growth opportunities.”
Advertisement
Revolutionizing Data Collaboration
Founded in 2020 by Yves Poiré, Vlad Stesin, and Bosko Milekic, Optable enables advertisers and publishers to analyze, anonymize, and compare user data securely using its data clean room technology. This allows businesses to better measure the effectiveness of their advertising campaigns while maintaining user privacy.
The co-founders bring a wealth of experience, having sold their previous venture, AdGear, to Samsung in 2016. AdGear’s technology was instrumental in creating Samsung Ads Canada.
Yves Poiré, CEO of Optable, shared:
“This new funding allows us to continue building the tools our partners need to make their data actionable and impactful. In 2025, we’re focusing on innovative publishers, media companies, and platforms.”
Growing Traction and Use Cases
Their clients include prominent companies like:
- The Globe and Mail.
- Raptive, a creator monetization platform.
- Hearst, the parent company of investor Hearst Ventures.
The company is addressing challenges in the digital advertising landscape by enabling more secure and effective collaboration between advertisers and publishers.
Looking Ahead
With fresh funding, the company plans to expand its US footprint, refine its platform, and strengthen its position as a leader in privacy-first data management solutions. As privacy regulations continue to evolve, Optable’s innovative approach is well-timed to support the future of advertising.
